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Posted AT 6:50 PM EST on 11/11/09

It's gotta be the shoes

Globe and Mail Update

A recession, and the job woes that come with it, have made for wary customers who aren't quite as willing to splurge on more than they need. It's a trend that's rippled through the retail space, extending all the way to the feet of would-be shoppers eyeing the latest Nike shoes at Foot Locker.Consumer behaviour has changed during the recession, said Tim Henderson, senior director and consumer strategist at Iconoculture Inc.

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