Posted on 29/09/08
A new beer baron, and his take on liquid assets
Peter Swinburn, the new chief executive officer of Molson Coors Brewing Co., is the perfect metaphor for the global beer industry: a Welshman running a Colorado-based company with heavy Canadian ownership, which has a U.S. joint venture with SABMiller, of South African roots. And its major global rival is a Brazilian-Belgian entity that is taking over the largest American brewer. Got that? Mr. Swinburn sorts out the new geography of beer.
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